Collections
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All BABY Products
We all know that the skin of our newborns is very sensitive! ...
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All BATH Products
Elevate Your Bath Routine, Naturally. Indulge in the natural luxury of Shoo-Foo’s...
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All BED Products
Why stop at dreaming of sustainability when you can sleep in it?...
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All Products
Ready to transform your living space into a sanctuary free of harmful...
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Comforters filled with Natural Fibers
Sleep Naturally, Sleep BetterDiscover the ultimate in comfort and sustainability with our...
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Flax Linen Bed Sheets
Pure Flax Linen Bed Sheets Experience the timeless luxury of our premium...
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Made from BAMBOO
The qualities of bamboo fabric are remarkable. In addition to being ultra-soft...
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Made from BUCKWHEAT Hulls
Buckwheat hulls are the outer shells of the grains that contain the...
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Made from FLAX
Welcome to our Flax Collection — where timeless comfort meets eco-conscious elegance....
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Made from HEMP
Discover the legendary comfort of hemp fabric! Textiles made from hemp are...
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Made from KAPOK
Kapok fiber is a silky, plant-based material harvested from the seed pods...
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Made from Natural Latex
Natural latex is a renewable material derived from the sap of rubber...
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Made from WOOL
Wool fibers are extremely breathable and moisture-wicking, which helps regulate your body's...
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Monthly Savings
🍂 A series of products are available at 20% off this month...
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Natural Fiber Bed Pillows
Rest Your Head on Nature's BestDiscover the perfect pillow for your sleep...
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Natural Mattress, Toppers and Protectors
Not ready to replace your entire mattress? A natural topper or protector...
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New in Store!
See what's new in store! We are constantly searching for good quality,...
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Organic BED Sheets - Bamboo - Hemp - Flax Linen
Discover the ultimate in natural comfort with our Organic Bed Sheets Collection, featuring...
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Organic Pillows & Comforters
Make sure you have the best sleep possible with our natural and...
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Pre-Order & Save !
... it is time to Pre-Order & Save 25% on Pure European...
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SHOO-FOO Gift Cards
🎁 An Easy Way to Say: I care for you!🎁 Our gift...
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Stay Cool All Night Long with Bamboo Bed Sheets
Sleep comfortable with our luxuriously soft bamboo bed sheets, designed to keep...
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Summer Wedding Eco-Friendly and Healthy Gifts Ideas
Eco-Friendly Wedding Gift Ideas Looking for the perfect wedding gift with a...
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Vegan Friendly
We have grouped all plant-based and vegan products into this collection in...
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Yoga & Meditation
This collection is for our yogi friends! You've been asking for natural...
