The Soft Power of Natural Fibers

🌿 Welcome to Shoo-Foo: a fabric woven with durability and comfort

Shoo-Foo invites you to a transformative journey nestled within your bedding and household linens, but also to a lifestyle where comfort and elegance rhyme with health and respect for the environment.

πŸƒ The soft power of natural fibers 🌱

Shoo-Foo is not just a brand; it is a poetic mission to create positive change. Beyond trends, we are pioneers in the manufacturing of bamboo fiber bed sheets, an eco-sustainability and comfort option. We offer alternatives to popular cotton and petroleum-based fabrics (such as polyester and microfiber) which are very unhealthy and polluting. From linen to hemp, kapok to bamboo, buckwheat to organic wool, each thread signifies our commitment to a toxin-free existence.

🌟 Join the Symphony: Redefining Luxury, Living and Sustainability

We invite you to join us on this journey where small choices resonate with big impact. Together, let's redefine luxury, living and sustainability. Immerse yourself with us in the gentle embrace of a night's rest, enveloped in the pure comfort of kapok, bamboo cellulose, organic wool or hemp - a sanctuary where the threads of sleep and health intertwine harmoniouslyπŸŒ™

🌿 Experience the Symphony of Shoo-Foo β€” Where Sustainability Meets Serenity.


How it started

The Shoo-foo lifestyle was born out of a desire to create change. As the founder of Shoo-Foo, my passion for eco sustainability led me to pursue a degree in Ecology. During my studies, I followed my second passion, which was Chinese language. Soon after becoming fluent in Mandarin, I travelled to China, where I lived and worked for over 10 years.

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Why bamboo?

In a world where all kind of chemicals are flooding into our lives, invading even the most intimate spheres of our homes, and affecting our health, we want to be part of the solution and propose healthier options.

Bamboo is an alternative to the highly polluting regular cotton industry and to the petroleum-based fabric such as polyester, microfiber and the likes.

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How is it made?

With the Shoo-Foo bamboo manufacturing process, bamboo is cut by local village people who have been doing this for centuries. Actually, bamboo is like grass, and cutting it properly (yes, it’s a skill!), helps keep the bamboo forest alive. Farmers pile harvest on the side of the road where it will be picked up by the factory workers.

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Why Natural Fibers?

Adopting natural fibers for your household linen not only provides you with a toxin-free environment, but also protects you from allergies, allowing you to lead an enriched lifestyle with superior sleep quality.

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Our values





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